Ken: Read everything you can about the business. Subscribe to all the trade magazines. Study the history of broadcasting. Don’t rely on your teachers to tell you everything you need to know. Try to determine where the business is going, then learn the right skills so you will be prepared to go with it. Enroll to a school that allows students to receive hands-on, or on-air experience, and try to get a much experience as you can. Volunteer if need be, the better prepared you are the more successful you will be. However, keep your options open. Consider on-air, off-air and opportunities.
What advice do you have for students considering a career in broadcasting?
